Gwyneth Paltrow has filmed a new four-minute film for the luxury fashion label Tod's, directed by Dennis Hopper.
Following a series of red carpet appearances to promote her new film Iron Man with Robert Downey Junior and Terrence Howard, the British actress flew to Rome to record the short flick.
Due to debut at the Cannes Film Festival, the fashion advert will then be made available on the Tod's website.
Paltrow wears a white one-shouldered dress throughout the film, carrying a black Pashmy bag, as she shops around the Italian capital and takes in the scenes aboard a luxury boat.
The Academy Award-winning actress was due to be in Rome to promote the Marvel Comics remake, which has already grossed more than £150 million worldwide.
The star made quite a stir in Leicester Square as she turned up for Iron Man's London premiere in a short revealing black dress showing off her legs last month.
She completed the look with a tuxedo jacket and curly loose hair.
The 35-year-old mother of two wore a similarly risque outfit complete with a lacy black dress at the New York premiere, prompting a surge in sales of skyscraper heels at Harvey Nichols and Selfridges.
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